Bill George is an American businessman, renowned author, leadership expert, and academic. He served as Chairman & CEO of Medtronic, one of the world’s leading medical technology companies, from 1991 to 2001.  He also served on the boards of Target Corporation, Novartis, ExxonMobil, Mayo Clinic and Goldman Sachs.

He is currently a Senior Fellow at Harvard Business School.

George is widely recognized for his expertise in authentic leadership, which emphasizes the importance of self-awareness, values alignment, and genuine relationships. He has authored several influential books, including “Authentic Leadership: Rediscovering the Secrets to Creating Lasting Value” and “True North: Discover Your Authentic Leadership.”

In “Discover Your True North,” Bill George offers a profound and insightful guide to authentic leadership, helping readers navigate their own personal compass towards becoming effective and impactful leaders. Drawing from his vast experience as a former CEO and professor of leadership, George presents a compelling framework for self-discovery and personal growth.

The book centres around the concept of “True North,” a term that George defines as a person’s most deeply held beliefs, values, and principles. He argues that by aligning our leadership style with our True North, we can lead with authenticity, integrity, and purpose.  It is about finding one’s unique purpose and living a life true to oneself, rather than conforming to external pressures or expectations.  Through engaging storytelling and relatable examples, George effectively illustrates the transformative power of finding one’s True North.

One of the book’s strongest aspects is the emphasis on self-reflection and introspection. George encourages readers to examine their life stories, values, passions, and motivations in order to understand their True North. He provides practical exercises and thought-provoking questions that challenge readers to dig deep into their own experiences and uncover their authentic selves. This introspective approach sets “Discover Your True North” apart from other leadership books by focusing on the individual’s unique journey rather than offering generic leadership strategies.

George’s writing style is accessible and engaging, making the book suitable for both experienced leaders and those aspiring to leadership roles. He shares his own personal experiences, as well as the stories of numerous leaders from various industries, adding credibility and relevance to his insights. The anecdotes and case studies provide valuable context and inspire readers to reflect on their own leadership challenges.

Moreover, the book explores the importance of emotional intelligence and empathy in effective leadership. George emphasizes the significance of connecting with others on a deeper level, building trust, and fostering collaboration. He convincingly argues that leaders who prioritize the well-being and development of their team members ultimately achieve greater success.

Overall, “Discover Your True North” is an inspiring and thought-provoking read that challenges conventional notions of leadership. Bill George’s emphasis on authenticity, integrity, and purpose is a refreshing approach to leadership development. By guiding readers on a journey of self-discovery, he empowers them to become more effective and authentic leaders in their personal and professional lives.